Gilbert + Tobin | You Can Ask That
Opportunity Starts Here.
Gilbert + Tobin is one of Australia’s most esteemed corporate law firms, providing critical legal services to manage some of the most important transactions in our economy. Unsurprisingly, G+T is keenly interested in recruiting the best law graduates from around the country every year.
2023 was no different, and G+T was seeking to not only attract the best talent but to excite graduates about the possibilities of working as part of a vibrant, company defined by progressive values.
By creating an entertaining play on the popular format, “You Can’t Ask That”, first seen on ABC television, we created a series of videos for G+T which captured authentic perspectives from those who had previously joined the organisation through graduate pathway programs.
Corporate Communications by FOUND AT SEA
It is always wonderful to work with clients who take a brave approach to creating campaigns that cut through and get engagement. As soon as we commenced working with Gilbert + Tobin it became evident that the way they think provides for a unique approach to communications and creative campaigns.
G+T is not only a highly successful law firm, it is a model employer that values diversity in the workplace and provides pro bono legal services to those who need them. Our goal with this campaign was to make it clear that, despite its significance in the legal profession, G+T is not your typical law firm and is always on the lookout for enthusiastic professionals to join the cause.
Being part of the creative collective that Sue-Ella McDowall brought together was both a pleasure and a privilege. The extended team collaborated across creative development and ideation to shape a multi-channel and intricate set of connected deliverables. These comprised more typical pieces to camera of in-depth perspectives from graduate lawyers alongside the campaign edits of “You Can Ask That” which delved into the very real questions facing law graduates today.
An internal review from G+T demonstrated that this combined video campaign delivered impressive results, exceeding the performance of similar campaigns conducted by G+T in the past. As Australia's most progressive corporate law firm, we are very proud to have done justice to this corporate communications project and, once again, create bankable results for our clients.
You Can Ask That Campaign Videos
In-depth Video Interviews
Online Video Campaign by Found At Sea
Client – Gilbert + Tobin
Talent Manager – Sue-Ella McDowall
Art Director – Letitia Prince
Content Director – Sarah Howard
Executive Producer & Director – Dan Trotter
Production Manager – Victoria Vlasova
DOP – Ryan Somerfield
2nd Camera Operator – Micah Osis
Photographer – Robert Walsh
Hair & Make-up – Anneke Knock
Sound Recordist – Joseph Dutaillis
Editor – Benson Koschinski
Contact Us
We would love to hear from you.
Send us a message by filling out the contact form to the right.
Old-fashioned phone calls and emails work too – and if that doesn’t work you can always try sending a message in a bottle.
Suite 4, 535 Crown St, Surry Hills 2010
T: +61 2 9199 8009
E: production@foundatsea.co