Brickworks | Multi-Year Content Partnership

Four years as Brickworks' production partner: campaigns, a documentary, a live studio and five original series.

The brief: Brickworks needed one steady production lead to turn its argument for brick into content: national campaigns, architect-led editorial and a live studio channel, all held to one standard over several years.

The scale: Four years of engagement, including three years of campaigns. The work covered the six-spot Special Agent Brick series, the five-part Life Is Better With Brick series, the Materiality 2021 films with leading architects, the documentary MADE – A Film About Brick, and five streams of original content series.

What I oversaw: Creative ideation, producing and technical direction across the partnership. I oversaw the build of the Channel B live studio and managed its production, including Tips & Tricks with James Treble and Editor's Corner. I managed directors, architects, cast, stunt teams and specialist rigs, from a flamethrower to a robot arm, for a single client voice.